Ideas, decisions and process
Notes from the studio.
Practical guides to product imagery, design and the work behind a launch. What to prepare, what to consider and how to make a clearer brief.
Product visualization
3D rendering vs product photography: when to use each
Compare product rendering and photography by the product, materials, variants and images you need. A practical guide to choosing or combining both.
Read article ↗
Process and production
How to prepare CAD files for product rendering
A practical checklist for a rendering brief: approved geometry, units, separate parts, material references, packaging artwork and the images you need.
Read article ↗Our Spanish articles cover websites and e-commerce in Argentina.
Articles in Spanish ↗